Academic Areas
Our faculty members are a blend of academicians, researchers and industry practitioners. They bring a wide range as well as depth of experience to the table making it an excellent learning experience and environment at the institute. In addition to the core faculty, we also haveseveral domain expert visiting faculty who bring the real world industry practices and perspectives, thereby enriching and enhancing our student’s learning curve tremendously. A rich and deep student-faculty interaction is an important component of FIIB’s learning strategy and pedagogy. Our faculty, with their wealth of industry experience and sharp
academic foresight, not only work to build the capabilities of their students but they also mentor and design personalized growth trajectories for their career success. Nurturing and inspiring the extraordinary is the motto that drives our student-faculty relations at its core.
Academic Areas
FIIB’s academic expertise covers all key management areas be it Marketing, Finance, OB & HR,
Operations, Strategy, Entrepreneurship and Business Analytics. In our 2 year full-time PGDM
programme we offer specialization in Finance, Marketing, OB HR and Operations.
1. Marketing
FIIB’s marketing area offers both core and elective courses like Marketing Management, Brand Management, Business-to-Business Marketing, Retail Marketing, Consumer Behaviour, Integrated Marketing Communications, Digital Marketing, Marketing Research & Analytics, Sales and Distribution Management, Customer Relationship Marketing, Business Development Sales & Negotiation, Marketing of Luxury Products, Strategic Marketing, International Marketing and Services Marketing.
In addition to classroom theory led by experienced faculty members, the area employs an experiential learning approach. The various areas of marketing are explored through case studies, guest sessions, presentations, field-based projects, discussion questions, quizzes, class discussions, role-plays, exercises, etc. All the marketing sessions are intended to offer students the skills, tools, concepts, and practices required for a successful career.
2. Finance
Finance area prepares students for careers in Corporate Finance, Marketing of Financial Products and Services, Banking & Investment domains, Rating, and Financial Research & Consultancy. The area offers both core and elective courses like Financial Statement Analysis, Financial Services, Investment Banking, Financial Modelling, Derivatives and Risk Management, Risk Analytics, Security Analysis and Valuations, Portfolio Management, Advanced Corporate Finance, Taxation and Regulatory Planning, Management of Banks and Financial Institutions, and many contemporary financial management and Fintech topics.
Various areas of Finance are explored through case studies, guest sessions, presentations, group projects, discussion questions, quizzes, class discussions, problem-solving exercises etc. Most of the finance sessions are hands-on sessions on excel, R software, Eviews, etc. with the intention to build financial analytical skills of the students.
3. Operations
Operations area is offered for major or minor specialization at FIIB, with electives that aim to develop professionals capable of managing processes of business operations and supply chain logistics that add value to both customer need and quality deliverables in business operations. The Operations Management courses prepare students to target the career tracks of MT- Service Operations, MT-Operations and SCM-Freight.
Operation management is a discipline with multiple facets attached to it. The knowledge of operations is considered as mandatory for leadership positions in almost all the industries. The students participate in practical / case driven learning to develop the skills of evaluating and executing work processes and make them more efficient and robust.
4. OB & HR
OB & HR specialization courses offered to students work towards developing both soft skills and hard skills of the students. From the technicality of understanding compensation plans to making strategic decisions derived from analytics to the psychology of attracting, engaging, motivating and retaining talent, students are trained with an emphasis on the experiential learning methods. Students are oriented and encouraged to develop a mindset of adding value to the organization with optimal utilization of resources.
5. Business Analytics
Given its omnipresent relevance in the new age business world, Business Analytics is offered at FIIB as a horizontal and a minor specialization stream that integrates with all the major vertical specializations, i.e. Finance, Marketing, Operations and Human Resource.
As data skills are considered essential for surviving in the new world, students are offered courses that build their skills in Business Intelligence and reporting, Number crunching and modelling skills in Excel, Database handling, Automation of process through programming macros and Predictive Analytics through specialized language R/Python.
Analytics students are expected to demonstrate their learning and use analytics to bring better efficiency, effectiveness and productivity in the business decision making and processes. The area caters to the career tracks of Business Analyst (BA) and Data Analyst (DA).