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FIIB Sustainability Summit 2015 on
From the Green Line to the Bottom Line: Creating Value through Sustainability
February 21, 2015

21st Feb’ 2015, FIIB Campus, New Delhi: Over 200 representatives from Industry, Not-for-profit Organizations, Academia and Public Authorities participated in the 5th edition of Annual Sustainability Summit organized by Fortune Institute of International Business (FIIB). The pan-India level Summit was held at FIIB ‘Green Campus’ on 21st February 2015 to mark 21st Founder’s Day of the Institute. The core idea of organizing this year’s Summit was to generate ideas and opinions on the most discussed area of Sustainability - ‘From the Green Line to the Bottom Line: Creating Value through Sustainability’

The Annual Sustainability Summit witnessed speakers from renowned organizations reflect and debate upon initiatives that aim in creating profitable ventures through the route of Sustainability. The aim of the Summit reflected well with acclaimed professionals and business leaders submerging their thoughts at the Summit’s interactive discussion sessions that generated insights into today’s critical issues affecting the society by and large. The Summit was inaugurated by Ms. Radhika Shrivastava, Executive Director, FIIB Delhi. Through her inaugural address, Ms. Shrivastava spoke about the various initiatives at the institute that have helped the FIIB campus to become a ‘Green’ Campus. She said, “It has been 4 years since FIIB adopted Sustainability as its key pillar, and pledged to abide by a policy that was approved by the Institute’s Board and mandated us to imbibe sustainability in all three areas of our impact as a management institution - in Academic Activities, Operations and Engagement with the Communities.” Mr. Atul Jain, Group Managing Director – Jain Irrigation, in his keynote address to the audience on Sustainability and Its Importance in Today’s Evolving Business and Social Communities emphasized the need of individual contribution to the society. He said, “Sustainability begins at heart. It begins with us. External factors and guidelines can only influence our thoughts towards Sustainability. But, action for a Sustainable and healthy environment has to be taken by each one of us.” To second his thought, Shri BV Rao, Director (Technical), Indian Renewable Energy Development Agency, differentiated and clearly stated the role of individual and the Government in facilitating a Sustainable Development. He congratulated the work of FIIB and Jain Irrigation towards the cause of Sustainability.

The day progressed with industry experts from JCB, CSR Times, TUV Rheinland, SARD, Kaivalya Education Foundation, EkGaon and SARTHAK progressed dialogues through Panel Discussion on Implementing Sustainability – From Board Room to the Shop Floor and Sustainability and Entrepreneurship – the Coming of Age of Social Enterprises and a Special Session. A Special Session by Ms. Roxanna Balderrama, Volunteer at Walk for Life – CanSupport, left everyone enraptured with the statistics and vision of the work for Cancer patients by her organization. Her thoughts on turning projects into impactful realities beguiled one and all at the Summit.

The Summit eventually came up with implementable solutions that may leave a better footprint for future. Sustainability Summit closed on a highly motivating note with everyone pledging to do one good initiative for the society. As it is said, “Charity begins at home”, the renowned speakers and policy makers enforced the idea of living up to the already begun practices of sustainable development for future generations and for the planet.

About Fortune Institute of International Business

Fortune Institute of International Business (FIIB) stimulates and supports innovative and coherent practices in building a Sustainable Environment in areas of Business, Education, Society and Environment. FIIB is committed to deliver excellence and prepare its students to become agents of change in the society by embracing unique initiatives for holistic development of the students. Sustainability Summit is one such event where students participate and gather thoughtful insights into the ongoing practices in the society and business. The Summit aims to build their thoughts in the direction of being a responsible citizen of the country.

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